Imagine that you are a C-suite leader, fast-rising business executive, non-executive director, new trainee or business school student, and you have just realized that everyone is talking about this thing called "ESG" or "sustainability." You think it is probably very important, and hope it is morally beneficial - but since it flies in the face of what you were taught at college about "business", you are unsure what it all means. Plus, you hate acronyms - and activists such as Greta Thunberg make you feel very nervous. So how do I work out what this ESG means? Is it for real? Or just posturing? Will it last? And what are the top five steps that business leaders need to take, or know about, if they want to be able to make sense of this new trend?

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